Breastfed Babies Eat Out

We are very excited and very tired and it's all go to get our Breastfed Babies Eat Out campaign on the road in time for World Breastfeeding Week 1 - 7th August! We've got some rather lovely organic retro tees in cafe au lait colours (see pics) which we'll be selling online (if only I could work out how to get my automatic PayPal integration thingy to actually work and not just dump me in the sandpit. Sandbox, whatever. We'll be hounding all the restaurateurs in Bristol to display stickers welcoming breastfed babies and their people and ignore them with nonchalance and grace in a 'breastfeeding in here is soo normal I wouldn't bat an eyelid' way, whilst giving them the odd free cuppa or kir royale. We've had a photoshoot today with the kids wearing our organic baby tees, and we have to admit, they are very cute. The messages read 'Real yummy mummies breastfeed' and 'Reduce food miles. breastfeed.' Indeed. Janine at charity t-shirts has been a very patient lady sweltering in the 35 C heat to get our samples made up in her ever-so-tiny shop in Bristol but we reckon it'll all be worth it if we can raise buckets of cash to help reclaim breastfeeding.

What else is new? Well, I've put a pledge on pledgebank to try to get some free advertising space in the national press. It's a bit dire, that it's down to individuals and charitable organisations to 'advertise' breastfeeding. The Government spends a fortune on making sure everyone has TV licences and knows all about the big switch to digital, but to spend on pushing something fundamental to our health like breastfeeding?! Naaah.

I've also been on the excellent site whattogive.com (actually to do with my brother's wedding list) but I saw the opportunity to post up our own funding wishlist, and so a truly great way to donate to very specific aspects of our cause is to give this site a visit. I'm putting up a permanent link on the right there, please look. I really need to sort out this PayPal thing, finish designing the stickers, postcards, I think Aime is writing some press releases and gadzooks, it's almost 3am and there's so much to do. Wish us luck. Later, Jox